Mermade Hair launches FIRST Styling Range that’s First of its Kind
Following hot off the heels of the hair styling tools that broke the internet, Mermade Hair are back to slay the hair styling game with the launch of their first ever styling range, The Styling System Haircare that’s available to pre-order from Saturday October 1 and officially launches on October 14.
Featuring 6 scientifically developed products with active ingredients, this everyday system layers heat protection and styling support so you get even better results from your styling tools. Think bouncier blow dries, wavier waves, curlier curls and overall healthier and happier hair.
The range, which is vegan and cruelty free, made in Australia and free from nasties like paraben and sulfates, has been over 2 years in the making and Founder and Director Tara Simich wants this range to empower people to approach their hair care routines with the same care they give to their skincare routines.
“We all know how important priming our skin with the right products is for sun protection, skin health and a flawless and long-lasting make-up application and The Mermade Styling System Haircare range is designed to work in that same way - it all starts at the scalp and we build from there - it’s essentially 3-step-haircare.
“Think of the Pre-Styling range - the Styling Shampoo ($34), Conditioner ($34) & Styling Primer ($27)- like your SPF and moisturizer, it gives you a clean lightweight base to build on. Then the Peri-Styling products - The Mermade Mist ($29) and Super Serum ($39) - are like your primers & brightening serums, which improve the texture and hold of the style you create. Finally the Post-Styling Care - the Super Serum ($39) and Repair Mask ($49) is like your Sunday night face mask, which repairs and restores your hair follicles from heat styling,” Tara says.
The brand has amassed a cult following of style icons who can’t get enough, including Khloe Kardashian, Rita Ora and media personality and businesswoman Rebecca Judd, who’s been a long-time lover of the tools and recently fronted a campaign for the new Interchangeable Blow-Dry Brush.
“I’m so excited to be working with Mermade Hair on this cutting edge hair care range. I love that the new hair care range will keep my hair looking and feeling as healthy as possible while using hot tools. The serum is a personal fave for extra smoothness and shine,” Rebecca says.
The Mermade Hair Styling System Haircare range is available for pre-order on October 1 and officially launches on October 14.
About Mermade Hair:
Mermade Hair is an Australian made and globally loved brand whose game-changing hair tools help women everywhere achieve on-trend celebrity inspired styles and professional results. Since it was founded by Tara Simich in 2018, the brand has amassed 342K instagram followers and boasts a huge portfolio of products including heat tools, styling accessories and the newly launched styling system haircare range.