SWIMWEAR TRENDS TO SPORT IN 2024
In 2023, we saw thousands of trends come and go as we tried to keep up with the speedy fashion cycle. From maxi skirts to tiny, sheer corsets for those daring types, through to a more mature and modest tankinis and ruched one-shoulder swimdresses, 2023 has been a whirlwind of fashion and we’ve found ourselves in a new year wondering what’s next.
Lilly & Lime Swimwear has compiled a list of the top trends to keep in mind when choosing your 2024 sunbathing suit.
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Halter necks
It’s been a while since we saw halter necks in a popular fashion moment, and we’re so excited to welcome them back. Since its last major spike in the 70s, the halter neck has been slowly edging its way back into style. These tops are sleek and easy - amping up the ever popular trend of comfort.
Lilly & Lime Matcha Halter Tri,
Sunseeker Gidget Halter One Piece
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Minimalism
While the world has been on the maximalist grind for the last year or so, swimwear trends are leaning towards simplicity, which is always a win. This summer season, we’re breaking up our patterns with solid colour and getting back to basics; The focus now is for the perfect tan to complement it!
Lilly & Lime Olive Balconette + Full Brief,
Lilly & Lime Black Balconette One Piece
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Clashing colours
If you can’t let go of the colour combos we’ve come to know and love in 2023, a great way to style solid colours is by mixing and matching. One of the biggest combos out now is pink and red, which clashes yet compliments in the best way.
Bright colours we’ve been told to separate are finally coming together and are the best attention grabbers this season.
Summersalt The Perfect Wrap One-Piece,
MinkPink Cartagena Bikini
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Mermaid-core
The release of Disney’s The Little Mermaid last year or just general nostalgia has spurred mermaid-esque fashion to be taken up around the world.
A swimsuit with light blues and greens is a great way to emulate this without going over the top. A long sarong is also a welcome addition to achieve the mermaid shape without donning a tail.
Cooloola Living Vella Cotton Sarong,
Noosa Swimwear Sails Sarong
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Cut-outs
An evergreen style for everyday wear, cut-outs will continue to trend this year, especially in beach and swimwear fashion. In 2024, we’re showing some back and side, opting for clean lines that expose a little bit of skin. Whether you love this style or are testing it out and want to start somewhere a bit calmer, there is a cut-out option for you. However, if you’re looking for clean, natural tan lines, you may want to look away!
Lilly & Lime Black Cap Sleeve One Piece,
Aerie Black Crinkle Cut Out One Shoulder One Piece
