Iconic toy retailer Toys“R”Us is back in Australia, just in time for Christmas.
Now an online-only retailer, the new-and-improved Toys“R”Us (toysrus.com.au) offers more than 7000 gift options across 15 categories, including educational, technology and toy vehicles, for everyone from newborns to adults.
The new website can be filtered by age and budget to make it easier than ever to find the perfect toy online.
With Christmas just six weeks away, Toys”R”Us has done the hard work for busy parents and grandparents, revealing the 10 hottest toys right now in the Christmas Hot Toy List 2023.
Headlined by Aussie kids’ favourite characters like Barbie and the PAW Patrol pups, the Christmas Hot Toy List 2023 also includes classic brands such as LEGO, Furby and Monster Jam.
The Top 10 Toys“R”Us Christmas Hot Toy List 2023 is:
Monster Jam Megalodon Storm Remote Control Truck (RRP: $99 / Now: $79)
Gabby's Dollhouse - Gabby's Purrfect Dollhouse Playset (RRP: $120 / Now: $75)
Bosch Workstation Workbench XL (RRP: $99 / Now: $129)
Magic Mixies Mixlings Magic Potion Truck (Now: $49)
PAW Patrol The Mighty Movie Aircraft Carrier HQ (Now: $199)
Barbie Doll from Barbie the Movie (RRP: $55 / Now: $45)
Hot Wheels Ultimate T-Rex Transporter (RRP: $129 / Now: $99)
Qwikfold Maxi Slide (RRP: $119 / Now: $89)
LEGO 60336 City Freight Train (RRP: $299 / Now: $209)
5 Surprise Mini Fashion Dream Wardrobe (Now: $69)
The full 30 items on the Christmas Hot Toy List 2023 can be viewed here.
An authority on all things toys since 1948, Toys”R”Us is celebrating its 75th birthday this year, with the first Australian store opened 30 years ago. Physical stores in Australia were closed in 2018.
But newly appointed CEO, Penny Cox, who joins from Carousell Group in Singapore, says the much-loved brand is back – and better than ever.
“Toys are our DNA at Toys”R”Us and it’s an honour to lead the brand back into the Australian market and help a new generation of Aussie kids play, imagine and explore,” said Cox.
“As a mother of three young children myself, I know all too well the importance of finding the right toys to stimulate, educate and provide countless hours of fun and enjoyment.
“At Toys”R”Us we’re proud to have a product range that is not just extensive but inclusive to all ages and budgets, particularly in our current economic climate.
“We are the same brand Aussies have known and loved for decades and we’re about to remind them all why. As we enter this new era we look forward to reconnecting with customers, new and old, online to make Christmas and toy shopping easier than ever.”
Toys“R”Us is currently offering a free gift with every purchase above $70, and there are 98 Top Deals at up to 90% off, with more bargains to be announced for Black Friday and Cyber Monday.